Chenbro, founded in 1983, is a pioneer in the design and manufacturing of integrated solutions for rackmount and tower servers, and personal computer chassis. With strong R&D and manufacturing capabilities, Chenbro has been recognized by tier-1 cloud service providers. Chenbro offers three service models: OTS (Off-The-Shelf), JDM/ODM (Joint Design Manufacturing), and OEM Plus, positioning itself as a global leader in Integrated Enclosure Solutions for the Cloud Industry (5G/AI/AIoT).
Vision
A Global Leader in Integrated Enclosure Solutions for the Cloud Industry (5G/AI/AIoT)
Mission
Providing an eco-harmonic, innovative, and valuable integration platform for enclosure solutions
Core Values
Integrity, Innovation, Coprosperity, Altruism
Core Competitive Advantages
Culture
Chenbro upholds the corporate culture of "Diligence, Service, Excellence, and Integrity." "Diligence" and "Integrity" are the fundamental core values of the company's operations. "Excellence" refers to focus, which signifies concentrating on the core business, continuously improving core skills, and providing better solutions for customers. "Service" refers to serving others, embodying an altruistic spirit both internally and externally.
Product
Chenbro develops, designs, and manufactures a series of server chassis based on the concept of modularity, featuring both "high compatibility" and "high differentiation." These server chassis solutions cater to various customer applications. Chenbro adheres to the brand philosophy "Whatever's Inside, CHENBRO Outside," emphasizing the "high compatibility" and "high differentiation" of its OTS products. Achieving a balance between these seemingly contradictory "two highs" is no easy task, but Chenbro has mastered the art of "Compatible yet Differentiated, Made Easy," providing flexible yet comprehensive solutions.
Business
Chenbro serves different customer groups through three major business models: OTS Products, JDM/ODM, and OEM Plus. The company offers products ranging from Level 3 to Level 6 server solutions for customers to choose from. Rather than manufacturing products at a single stage, Chenbro is dedicated to providing multi-stage product design, assembly, and validation, forming a professional mechanical solution. The unique features of its products and services are built around high compatibility and high differentiation, allowing customers in the small-batch, diverse server industry to select the services they need based on their specific application requirements.